Sony IFA 2014 Live Blog: Follow The News As It Happened

By Campbell Simpson

He’s about to talk about all the new products that Sony is introducing here at IFA 2014. “The very best” in a whole lot of things including TVs, mobiles, cameras and hi-res audio.

Hirai is talking about creating things, about how different people across the world are doing exciting things. “Sony embraces a spirit of innovation, curiosity and passion. ” “Every product is a result of rigorous development.

Sony has “an impressive track record” in 4K production, including of course a hell of a lot of FIFA World Cup 2014 video.

Sony is talking about LifeSpace UX, which is a series of technologies including a pretty weird and sweet looking floor-mounted 4K ultra short throw projector.

Read more here: Gizmodo

    

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